When developing the identity for Gypsea Creators, the intention wasn't to create something that felt safe or expected. It was about building a brand with personality.

The bold red became more than a colour. It became a statement. Paired with the horse symbol, it gives the identity an energy that feels confident, expressive and instantly recognisable.

The visual system was designed to be flexible enough for a growing creative studio, while maintaining a strong and consistent character across every application.

Looking back, the project became more than a visual identity. It marked the beginning of an ongoing collaboration that continues to shape new brands and creative projects today.

SERVICES

Visual Identity, Ongoing creative partnership